How To Get Into Software Sales? (Correct answer)

How do I become a software sales rep?

  • Here are the essential steps for becoming a software sales rep: 1. Determine if this field is suited to your interests, qualities and traits 2. Pursue a bachelor’s degree 3. Get an entry-level software sales job after graduation, or while you’re a student 4. Gain more and more experience, and progress into senior sales 5.


Is software sales hard to get into?

Software sales, like any sales job, can be extremely hard at times. Most of the time though, you won’t have these three things working against you, and your software sales job will be about as difficult as that of any other B2B sales representative. If it’s hard really depends on your target market and product.

How much do software sales reps make?

The average Software Sales Representative salary is $72,547 per year, or $34.88 per hour, in the United States. People on the lower end of that spectrum, the bottom 10% to be exact, make roughly $45,000 a year, while the top 10% makes $116,000.

What degree do you need to get into software sales?

Bachelor’s Degree: A bachelor’s degree is necessary for most account executive software sales positions and nearly all senior positions, such as account managers and sales managers. Larger organizations are also more likely to require a higher level of education.

How do you get into tech sales?

5 Tips For Breaking Into Tech Sales

  1. Network with other tech sellers to become familiar with the industry.
  2. Find mentors who are willing to help you throughout the interview process.
  3. Treat the hiring company and manager like a prospect.
  4. Get multi-threaded within the company.

Is software sales a good job?

Software sales careers are among the most robust in technology, offering a good degree of job security and potentially huge earning potential at the highest ranks. All of which is great fodder if you’re pondering a software sales career path.

What sales jobs make the most money?

Looking for a High-Paying Sales Job? Here Are 7 Roles to Consider

  1. Enterprise Sales/Account Executive. Average salary: $75,000.
  2. Pharmaceutical Sales Representative. Average salary: $81,798.
  3. Realtor. Average salary: $54,451.
  4. Medical Device Sales Representative.
  5. Sales Engineer.
  6. Software Sales Representative.
  7. Major Gifts Officer.

Can you make a million in tech sales?

Making $1m in software sales is an extremely rare feat. At a large firm like Salesforce or Microsoft, fewer than 0.2% of the sales team achieve this milestone each year. Even more rare are the people who hit this milestone more than once.

Can you make a million dollars in sales?

Yes, it is possible to become a millionaire or a multi-millionaire as a salesperson. I’ve worked with some salespeople who regularly make more than $1 million a year from sales and at least three of my clients have made more than $10 million in one year from sales. That’s not how much they sold. That is their income.

How much do Oracle sales reps make?

The average Oracle Sales Rep earns $145,490 annually, which includes a base salary of $74,028 with a $71,462 bonus. This total compensation is $35,085 more than the US average for a Sales Rep. Sales Rep salaries at Oracle can range from $45,044 – $310,000 with equity ranging from 0-50K+.

What does a software developer make?

Software Developers made a median salary of $110,140 in 2020. The best-paid 25 percent made $140,470 that year, while the lowest-paid 25 percent made $84,020.

Can you get a job in tech sales without a degree?

Yes, you can become a tech sales representative without a degree. Most tech sales positions typically do not require a high level of education, but employers prefer hiring job seekers with some credentials.

How much do tech sales make?

The salaries of Technical Sales Representatives in the US range from $13,251 to $351,232, with a median salary of $64,226. The middle 57% of Technical Sales Representatives makes between $64,228 and $159,778, with the top 86% making $351,232.

Is a sales job stressful?

Working in sales can be incredibly stressful. According to US News, being a sales manager is among the most stressful jobs one can have and Thrive Global found 67% of reps are close to reaching burnout.

What is it like to work in software sales?

The pay and security of software sales provide superior job satisfaction compared to many other careers. When you make a comfortable living, you are more likely to enjoy your job. Many software sales reps also experience great satisfaction from helping clients with their problems.

How do I get a tech job with no experience?

How to Get a Tech Job with No Experience

  1. Ask to take on tech-related tasks at your current job or internship.
  2. Take online courses.
  3. Keep building projects.
  4. Build an online portfolio.
  5. Look for simple freelance jobs.
  6. Identify your transferable skills and highlight them on your resume.

10 Tips for Getting Into Software Sales

The planet is being devoured by software. As a result, software vendors are riding along for the ride as well. We’re completely immersed in the technology. In order to thrive and remain competitive, every firm need software, which implies that the demand for software and SaaS is only going to grow in the future years. As a result, software sales provide a tremendous chance for quick career and pay advancement. When it comes to getting into this sector, whether you’re still in school or are a seasoned sales professional in another business, I’m going to teach you exactly how to make the transition.

Why software sales is a good career move

If you’re still not convinced, consider the following statistics, which will demonstrate why it would be beneficial for your career to enter the software sales field right now. If you already trust me (and you should, since I would never lie to you), you may jump through to the next part without reading any further.

  • Exceptional compensation: In the United States, an entry-level SDR in software sales might make $40K – $60K per year, with sales executives earning at least $190K. According to Glassdoor, the average wage is $76K per year, and that’s just the basic salary! On top of that, there are commissions and incentives. There is tremendous development potential: Top achievers have the ability to advance at a breakneck pace. It may only take 5-6 years to get to the position of vice president, chief executive officer, or director. Six-figure wages are typically earned after two to three years of expertise. Industry that is expanding: The software business appears to be in extremely good shape. From 2020 to 2025, it is predicted to increase at a pace of 9.1 percent per year, with a current market capitalization of more than $500 billion. Work from home: Sales may often be completed from home, which is a significant advantage in the present global economic climate. This is something that millennials are particularly interested in learning about.
  • When compared to other categories, SaaS offers more favorable business unit economics. Furthermore, because of the nature of SaaS – clients generate incremental income over time at no additional expense to the firm — corporations are ready to spend more on customer acquisition, resulting in wages that are typically above the market
  • And

With that being said, let’s go right into how to get into the software sales industry.

1. Have the right background (or don’t!)

Let’s be honest: having a background in software is really beneficial. Sales, on the other hand, are sales. Even the most talented coders are not usually the most effective marketers. Having prior experience in a technical company, or if you are currently pursuing a degree in computer science or a similar topic, will increase your chances of landing a position in software sales, even if you do not have previous sales experience in the traditional sense. Sales expertise, on the other hand, may be transferred from one domain to another.

2. Get relevant certifications

It is unquestionably beneficial to obtain the information that you require but do not already possess. So, whether you’re looking for certification in the computer field or sales certification, go ahead and receive what you need to improve your professional profile. Despite the fact that there are a plethora of free materials available (e.g., books, podcasts, articles, videos, blogs, etc.), investing in a recognized certification course won’t harm.

3. Find the type of sales job you want

Examine the many types of software sales positions available and determine where you would be a good match. Do some further research to see whether the sales position you are interested in is highly sought after. If you don’t have any previous sales experience, you should look for entry-level positions.

4. Know who you want to work for

You may narrow down your search by creating a “ideal company profile” for yourself to use in your search. Include information such as the industry, location, number of employees, typical wage, and so forth. This will assist you in identifying the appropriate firms to pursue.

5. Do your research on the company

In the event that you are offered a job interview, you will want to know what the company’s (or product line’s) product is and what use cases it addresses. If this is not the case, you can expect that the interview will be quite brief. This may necessitate some more effort, particularly if you are new to the software development sector. In addition to visiting their website, you should read reviews on G2 and Capterra, listen to what others are saying on social media and read blogs and articles.

You should also try to speak with a real client who has used their goods. It’s also good to speak with representatives from the firm to find out how they’ve found their experience.

6. Familiarize yourself with the tools, skills, and workflows SaaS sales managers want

Software sales teams frequently employ at least a dozen tools from a variety of categories (CRMs, lead gen, sales enablement, and others). Find out what they are and become as familiar with them as you possibly can before using them. If you have previous experience with sales tools, it is probably best if you brush up on your knowledge of these tools. You may be confident that you will be asked about it during interviews. Knowing something about the technology stack (even a little bit) will make getting started much easier when you do land a role, and will go a long way toward shortening your learning curve.

7. Brush up your LinkedIn profile

This should be common procedure while looking for a new job in any industry. Prepare a “important” LinkedIn profile, and utilize it to initiate talks with sales recruiters and other potential employers.

  • Make an appointment to get a professional photograph taken of you for your profile
  • Make a minimum of 500 connections. Your profile only displays up to 500 characters, and having the maximum amount of characters communicates the sense that you are serious about building business contacts. Make contact with persons who work in the software sales industry. The person might be an entry-level employee, a manager, or even a thought leader in their field. The ability to share shared connections with others who are well-versed in the field is quite beneficial. Find folks who have the sales position you want and look at their profiles to see what they have. Try to reflect it in your own profile (while not going overboard with embellishment, of course)
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8. Brush up your Google presence

You want recruiters and managers to be impressed with what they see when they Google you, therefore you want to make sure they are. I’m not saying you have to delete every humiliating post you’ve made. In any case, the search results should at the very least indicate that you have a strong interest in the software sales industry. The following are some steps you may take to ensure that your name appears in the appropriate places:

  • Prepare and publish posts on Medium or LinkedIn on software and/or sales
  • Answer sales-related queries on discussion forums like Quora
  • Make some YouTube videos that are relevant to your audience. Set up an online presence for yourself, presenting your work or ideas (in the software and sales industries, of course)

9. Gun for the job like a true salesperson

In the first instance, send your CV to an application tracking system, as is customary in the industry. Then put it out of your mind. That was just done to give oneself a motive to reach out to them in the future. Recruiters will almost certainly never view your CV if it is not submitted through their applicant tracking system. Rather of focusing on your own qualifications, you should focus on impressing your target recruiter by demonstrating that you have the ability to locate decision-makers within their company.

  • Add sales recruiters from the companies you want to work for to your network of contacts.
  • You may even contact them via Twitter if they are active on the social media platform.
  • Demonstrate to them that you are aware of the problems facing the organization or the issues affecting their particular domain.
  • You will be demonstrating to them that you understand how to prospect, which is a critical ability that every sales manager is searching for in a new employee.

10.Highlight winning sales attributes

Whether you are new to sales or have years of experience, everyone has something to offer. Don’t be afraid to bring this to the public’s attention.

  • If you have any previous sales records, make a point of highlighting them. If you have proof that you are a rainmaker, show it off
  • Emphasize your capacity to work with others. Sales is frequently a collaborative process, and a software sales manager is looking for someone who can work well with others and be a team player. It also provides a suggestion as to your potential as a leader. Demonstrate your coachability. Everyone requires coaching at some point in their lives, but it takes some getting used to in order to receive it. Make it clear to the hiring manager that you would be open to their way of doing things
  • Emphasize your entrepreneurial experience in your resume. Even if it has nothing to do with sales, it demonstrates that you’ve gone through the process and have the necessary fortitude.


To recap everything we’ve learned, here’s what you need to accomplish in order to get into the software sales industry: 1.

  • Have the appropriate background (or don’t have one! )
  • Obtain the necessary certificates
  • Find the sort of sales career that you wish to work in. Make a decision on who you want to work for. Carry do thorough research on the firm. Make yourself familiar with the tools, talents, and procedures that SaaS sales managers like
  • Make sure your LinkedIn profile is up to date. Make sure your Google profile is up to date. Make a beeline for the job like a real salesperson
  • Emphasize the characteristics of successful salespeople.

That’s all there is to it! Follow these suggestions, be persistent, and you’ll have no trouble landing a position in software sales.

About Spencer Grover

Spencer works as a product marketing manager at LevelJump, a cloud-based software company. He comes from the realm of content and enjoys assisting B2B SaaS firms in identifying just the right individuals who are passionate about a product, as well as figuring out how to convey that product narrative in a way that connects and motivates others to take action.

You may find him on the professional networking site LinkedIn.

A Beginner’s Guide to a Software Sales Career Path

Reading time: around 8 minutes Posted by:Lucid Content Team on behalf of Have you ever thought about pursuing a career in technology sales? Ever wonder what computer professionals in software sales make on a starting basis, what they make on an average basis, and what they make on an elite basis? While sales positions have existed since the beginning of commerce, the data on the software sales career path is relatively new, with new roles, new information, and new opportunities appearing at the same rate as the Internet and associated technology develops.

  • As a software sales professional, you have the opportunity to rise faster than in few other professions.
  • Valentine, Larry Ellison, and Mark Cuban, all began with positions in the technology sales industry.
  • But first, let’s talk about how to break into the software sales industry.
  • (Click on the picture to make changes online.)

What is software sales?

When it comes to sales people, the most exceptional are best thought of as advocates: In order to identify the optimal solution, their responsibility is to advocate on behalf of the firm whose product or service they are offering—as well as on behalf of their potential client or consumer. In the case of SaaS, the same holds true for the sales process. When it comes to software sales, your major obligation is to supply your prospective customer with technology that will assist them in solving an issue they are experiencing.

Types of sales positions

Is a job in software sales a wise choice? Listed below are the many sorts of sales positions, as well as what to expect, how the SaaS sales compensation for certain major roles compares (based on data from The Bridge Group), and how you can move to additional sales positions in the future.

Sales development rep

Description:All sales techniques necessitate the development of new potential client relationships in some form. As a sales development representative (SDR), you are responsible for cold-calling new potential clients and setting up meetings for them with business sales representatives or account executives (AEs). The average base wage is $48,000 per year. The average total remuneration is $75,000 per year. Advantages: The SDR position is the most direct route to a sales position, where there is greater growth potential for commission-based earnings.

Drawbacks: Starting compensation is lower than that of an account executive; earning and commission potential is lower as well. Opportunities for progression include: SDR to AE or sales manager positions.

Outside sales rep

Outside sales reps can be regarded of as account executives (AEs) who develop relationships in markets outside of their company’s headquarters, and who rarely report to the company’s headquarters. For example, a New York-based company could decide to recruit a Hong Kong-based outside sales representative in order to establish customer ties in the Asian market. Depending on the size of the organization, outside sales representatives report to sales managers or the vice president of sales. Advantages:Because the job is done off-site and sometimes remotely, there is no need to report to an office or compete with coworkers for attention.

Cons: Average beginning compensation is somewhat lower than that of an account executive.

Account executive

Account executives (AEs) are employed by businesses across practically all sectors, and the objective of a SaaS AE is to communicate with prospective customers and close sales. AEs are critical to the success of any expanding business since they are responsible for: The capacity of the account executive to successfully argue for the requirements of the client while demonstrating their company’s ability to meet those needs is critical to the development of the client relationship.

Earnings that are on target on average: $126,000 Pros: Competitive beginning pay; ample possibility for upward growth through commission earnings and sales bonuses; development of skills in client-facing sales contacts; flexible schedule.

A successful AE may go to sales management or even to the position of vice president of sales, depending on the size of the firm and the nature of the competition.

Post-sales account manager

Post-sales account managers are responsible for maintaining customer relationships, working to renew contracts, and upselling on current contracts after a transaction has been completed. Additionally, this position will be accountable for reporting defects to engineers in order to ensure that their clients are able to properly use a product. Pros:Post-sales account managers are responsible for a wide range of tasks, including everything from managing connections to engaging in sales to working with engineers to address any software flaws that may have occurred during the sales process.

Pros:While there is still the potential for commission-based earnings rises, there is often a lower ceiling on profits because post-sales account managers aren’t involved in direct sales.

Possibilities for advancement: Exceptional post-sales account managers can progress to excellent sales managers or vice presidents. Learn the key skills you’ll need to thrive in any sales position, no matter what you decide to do. More information may be found here.

Sales manager

Sales management positions are often only available after a firm has achieved a specific level of scale. Description: Sales managers are in charge of their sales teams and are typically themselves excellent performers in the field. Furthermore, although a vice president of sales is in charge of developing a sales strategy, sales managers are in charge of putting it into action, training and managing their own sales teams, assessing their progress, and reporting back to a vice president of sales Salary range: $89,000 to $95,000 on a base salary Earnings are expected to be between $127,000 and $147,000.

Drawbacks: Less direct client contact and more corporate monitoring Opportunities for advancement: A successful sales manager may progress to positions of sales leadership, such as vice president or head of sales.

VP of sales

A vice president of sales (sometimes known as the head of sales) is a senior executive who is responsible for the sales of the entire organization. Although the primary responsibility of sales management is to design a sales strategy that increases the success rate of each individual salesperson, they will also collaborate closely with marketing to ensure that any marketing plans are guided by sales strategies and vice versa. In smaller firms or startups, the vice president of sales may also be in charge of hiring additional salespeople and managing sales teams.

Pros: Excellent beginning compensation and excellent average pay, with significant potential for commission-based profits.

Cons: Vice presidents of sales are held to a greater standard of accountability; if a SaaS product underperforms, the head of sales is almost always held personally responsible.

Opportunities for advancement: A vice president of sales may easily shift laterally to other senior roles such as CFO or chief executive officer.

Sales operations

Description:Support staff for sales teams is essential in larger organizations. Sales operations is in charge of ensuring sure sales are moving well, which may include supplying appropriate marketing materials, assessing procedures, and reporting to sales leadership, among other responsibilities. Pros: On average, those who work in sales operations receive a competitive beginning salary. Drawbacks: There is little or no chance for commission-based revenue growth or incentive opportunities.

Promotion prospects: Because they are involved in sales processes, an experienced sales operations leader may be able to rise into sales leadership, creating SaaS sales strategies as a vice president of sales (or vice president).

Sales engineer

An engineer may accompany sales teams to address any technical questions they may have regarding a software product or service, due to the complexity of SaaS’s technological requirements. A sales engineer is the title given to this individual. Pros:Sales engineers may earn as much as software engineers in terms of basic income, depending on their experience. Sales engineers may also be eligible for commissions from some firms as a result of their participation to the sales process. As a result of the fact that sales engineers are not in a direct sales role, not all organizations may choose to pay commission on the sales in which they are involved.

Because of their technical skills and sales experience, experienced sales engineers may go on to become excellent leaders, such as CTOs, CROs, and CEOs.

In any case, a career in technology sales is one that is certain to provide demanding work, ongoing education, and tremendous development possibilities.

The Sales Organization: Creating a Winning Culture (Click on image to modify online)

Visualizing your software sales career path

Career growth necessitates a dedication to a shared goal. When it comes to software sales professionals, the most successful are those that have a clear understanding of where they are and a clear vision of where they want to go. Along with the continuous growth of the SaaS market, staying on top of the latest trends and advancements is the most effective approach to develop your sales talents or locate sales positions that match your professional aspirations as a SaaS sales professional. Lucidchart is a sales tool that combines diagramming, data visualization, and collaboration.

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Find out more about Lucidchart for sales or sign up for a free account to give it a try for yourself!

Sales Trax

People with the necessary skills and expertise are in high demand for software sales positions at software firms all over the world, creating work chances for those who possess them. While there are several opportunities for sales representatives, entering into the software sales field is not always straightforward. Companies that provide software as a service (SaaS) sometimes favor individuals who have previous sales expertise. They also prefer people who have completed a college degree and have a working grasp of the technology that they market.

If you don’t have any prior expertise or a technical background, figuring out how to get into the software sales industry becomes more difficult. Make use of the eleven steps outlined below to break into the software sales industry and start earning more money!

1. Meet the Educational Requirements for the Software Sales Job

College degrees are required for many SaaS sales agents, according to the industry standard. Depending on the organization, you may be required to have at least a bachelor’s degree in order to qualify for an entry-level sales position. For advanced roles such as sales manager or vice president of sales, a master’s degree is frequently required. If you want to work in software sales, a degree in computer science can equip you with a technical foundation that will help you gain a position in the industry.

The field of study isn’t the most crucial aspect to consider.

2. Gain Some Type of Software Sales Experience

While SaaS businesses may prefer to recruit candidates who have past software sales expertise, any sort of sales experience is preferable than none in this situation. Other sales roles are generally often simpler to come by than the ones mentioned above. Sales agents are required by insurance firms, financial services, medical device makers, and merchants in order to offer their products or services. Working for a firm outside of the software sector provides you with an opportunity to hone your sales talents and advance your career.

When looking at your CV, software sales managers are seeking for numbers and figures to support their claims.

3. Learn the Necessary Tools for Software Sales

Getting a better understanding of the most prevalent sales tools might help you boost your resume. Sales staff in every business rely on software to keep track of client contact information and to develop effective lead generating tactics. Salesforce is the most widely used customer relationship management (CRM) software in the world. Customer relationships with past, present, and future customers may be managed using an extensive set of capabilities provided by the system. Salesforce expertise is frequently listed on the resumes of sales representatives.

Consider downloading a Salesforce demo to get a feel for the software’s capabilities.

While working in sales in other sectors, you may also have the opportunity to use Salesforce and other famous software applications.

4. Launch an Entrepreneurial Project

Employers in the software sales industry are frequently on the lookout for applicants who are willing to go outside the box. They are looking for individuals that are self-motivated and eager to give their all into a project. You may put these characteristics on display by starting your own company venture. Making the decision to become an entrepreneur also gives an excellent opportunity to hone your sales abilities, since you will be completely accountable for the success of your venture.

However, while this is not a compulsory step, it can serve as a viable option for people who are unable to get outside sales experience elsewhere. Your internet business provides you with another another skill to add to your repertoire.

5. Start Networking and Building Connections

It is probable that employers will look at your social media sites if you are looking for a sales career. Posts on social media platforms such as Facebook, Instagram, and Twitter that are questionable may give an unfavorable first impression. Remove any possibly dangerous postings from your social media platforms that you may have made in the past. Make advantage of social media to connect with and network with individuals who work in the software sales industry as well. Make contacts on social media sites such as LinkedIn and Facebook.

6. Learn More About Your Potential Employers

Begin investigating the software firms for which you could be interested in working. The following are some of the most frequent types of SaaS solutions:

  • Begin investigating the software firms for which you could be interested in working. There are several different types of SaaS solutions, the most prevalent of which is:

Investigate the major vendors of each of these types of software in further depth. Discover which firms have the greatest proportion of the market and more about the characteristics of their product by performing a market analysis.

7. Take Software Sales Courses to Develop New Skills

Salespeople have always been considered non-technicians. They just learn the information that is necessary for them to sell the program. For salespeople to be successful, it is becoming increasingly vital that they possess at least some technical skills and expertise. You should be well-versed in the program that you want to market. Unfortunately, you will not be able to get your hands on the software until you have secured employment. Enrolling in software classes will allow you to begin working on your technical aptitude while waiting for your interview.

Taking a few software courses or computer programs might also be beneficial if you do not have a college degree with a technological concentration.

8. Update Your Resume and Post it Online

Ideally, you should be prepared to begin applying for sales positions at this stage. Replace the information on your resume with new information that highlights your relevant abilities and expertise. Remember to include any entrepreneurial experience as well as any stats connected to past sales employment in your cover letter. Immediately following the update, put your resume on LinkedIn and other job search platforms.

9. Assess Your Qualifications for Different Types of Software Sales Jobs

The majority of sales departments have a diverse range of job titles. You may only be qualified for particular roles based on your previous work experience and educational background. When you initially start out in sales, you may find that you need to concentrate on sales representative positions (sales reps). Sales representatives are frequently tasked with prospecting for new clients and qualifying sales leads over the phone. Account executives are a rung above the sales people in the corporate hierarchy.

Account executives have a more personal relationship with potential clients.

Unless you have extensive sales expertise in other areas, you will most likely begin your career as a sales representative. A smaller SaaS firm, on the other hand, may consider you for an account executive role if you have several years of sales experience under your belt.

10. Start Searching for Software Sales Jobs at SaaS Companies

Start applying for sales positions at software businesses after you’ve updated your resume and uploaded it online. It’s possible that you’ll have to start with smaller businesses. A small number of new salespeople are hired by some of the world’s top SaaS firms each quarter. The competition for available positions might be intense. The majority of large corporations are likewise concentrated in major metropolitan regions. For those who reside in the Midwest or somewhere outside of a densely populated area, it is possible that they will not be within commuting distance of the major corporations.

Smaller businesses are more likely to hire people with less work experience than larger corporations.

Title, business, job type, and location are all searchable criteria.

11. Thoroughly Prepare Before Going for an Interview

Do not show up for a job interview for a position in software sales unprepared. Take the time to learn more about the organization for which you may be considering applying. You should find out what kind of software they sell, who buys it, and how much money they make off of it. Examine their sales data as well as their market presence. Potential employers expect you to be as knowledgeable about them as they are about you. Consider utilizing mock interview questions in conjunction with your study of the firm.

  • What are your greatest assets? What are your flaws and weaknesses? What was it about this firm that drew you in? Why are you quitting your current position? Which aspects of this industry are you familiar with
  • What do you think you know about our software program? Describe what you can accomplish for us that other applicants are unable to perform.

Provide a thorough response to each of the following questions: 1. Instead of reacting in your brain, practice responding out loud. Exercising your response aloud makes it simpler to reflect on it and change your response before the interview.

Conclusion: How to Get into Software Sales

Ultimately, being a sales representative for a software firm is not the most straightforward professional path. Companies frequently look for applicants that have college degrees as well as sales experience. If you do not meet one or both of these qualifications, you should first consider returning to school or seeking employment in a field other than sales. Additional job experience may compensate for a lack of formal education, and the reverse is also true. Those who do not wish to return to college should concentrate their efforts on acquiring additional job experience.

If you believe that your CV satisfies the qualifications for a software sales position, you should begin looking for available positions.

Sales positions are frequently in great demand, resulting in increased rivalry.

It’s possible that you’ll be turned down for several positions before landing your first one. All you need to do now is get your foot in the door and demonstrate your abilities as a trained salesperson in order to break into the software sales industry.

How To Get A Job In Software Sales

“Congratulations, based on the amount of applicants and the number of individuals we recruit, it’s easier to be admitted to Harvard than it is to walk through these doors as a new employee,” my sales trainer told me on my first day at HubSpot. Then I thought to myself, “Holy crap, I’m amazing.” That’s when I realized that that couldn’t possibly be true; Harvard is an incredible Ivy League institution, and this is simply a software business, after all. My sales trainer was not lying when she said that acquiring that position was statistically less likely than getting an opportunity to attend Harvard.

  1. I’m not trying to blow my own horn here; in fact, I had no idea what I was getting myself into.
  2. On my first day, I honestly didn’t know what HubSpot was, let alone what it accomplished.
  3. Then there’s me: a recruiter from Aerotek.
  4. I enjoy sharing tales, but I’m not going to tell you about my first day at HubSpot just for the sake of telling you.
  5. As a matter of fact, if you don’t have prior software sales expertise, it may appear as though your job applications are disappearing into thin may not even receive any answers.
  6. Everyone is aware of the company’s advantages, including the pay, casual dress code, and free beer.
  7. However, having worked at four different software firms and advising a number of my friends on how to land a software sales position, the following is my best recommendation for anyone looking for a software sales position: What are the requirements for IT companies?

Despite the fact that you lack technical skills, this will not prevent you from obtaining a position in the field.

Let’s start with a discussion of talents and a resume/cover letter.

It is likely that they will be looking for keywords, therefore provide them with what they are looking for: Performance in relation to quota: Make a note of it on your resume if you exceeded your sales quota selling paper, advertising, or virtually anything else.

Selling in the following manner: Here’s a word you should get familiar with: consultative selling.

In the software sales industry, your ability to listen to prospects and ask the appropriate questions becomes vitally essential.

Smarts: Smart people take the time to put up a professional CV and cover letter.

Software is difficult by nature, and really selling a software product is much more complex – if you’ve ever sold a complex product in the past, let recruiters know about your experiences.

Even if it sounds complicated, software sales may be incredibly lucrative, but they need the presence of a certain personality type.

One last thing, before I forget.

Inevitably, you will be questioned “why did you decide to get into software sales?” or “why do you want to work for a software company?” Your cover letter is an excellent place to express your “why.” Think of another “why” if you just desire more money, as one example.

A strong CV and cover letter are essential, but your social media presence is a significant distinction at this stage.

Because it demonstrates that you are actively engaged with the world around you and that you are truly knowledgeable about technological issues.

If you’re a salesperson, build a network of 500 or more connections and acquire some endorsements.

Second, do you recall the emotionally savvy hustler who was driven by a desire to always improve himself?

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Software is continually evolving, and your ability to problem solve in a fast-paced workplace is extremely valuable.

Ironically, most entrepreneurs do not want to work for someone else, yet software businesses seek out individuals who think outside the box and have a creative approach to problem-solving.

As an illustration: When I was in college, I marketed paint projects door-to-door and oversaw a crew of up to nine painters.

What to Look For Let’s talk about landing some interviews now that your resume and cover letter have been meticulously polished.

Here are a few areas where you may find work: The job search site Linkedin is excellent, however using the phrase “easy apply” will not get you anywhere in the hiring process.

I was hired by HubSpot and SurveyMonkey after applying directly to their websites, rather than through Linkedin.

When looking for a job in a small firm with less than 50 people, here is the place to search.

Make sure to use those transferrable abilities to your advantage in the note.

I’ve had a number of experiences with them, and they partner with some fantastic firms.

When it comes to networking, you’ll need your “social resume.” Each job application includes finding the firm on Linkedin and adding either the sales recruiter who advertised the job on AngelList or a contact from AngelList.

When I add them, I always provide a note that is unique to each.

Keep in mind that you are looking for a sales position, and your task will be to get the correct person on the phone to talk to you.

What to Expect During the Interview The interview procedure begins now that you’ve successfully attracted the attention of a few software businesses.

The most important tip is to conduct research.

Once you’ve landed an interview, here’s how the process often unfolds, along with some pointers on how to ace each step: Call with a recruiter for 15 minutes: This is when your investigation comes into play.

Recruiters will search for transferrable talents if you don’t have prior software sales experience, so make sure you have them.

An hour-long phone conversation or meeting with the recruiting manager: Hiring managers are often seeking for candidates who will fit into their company’s culture, and they will also want to assess your sales aptitude.

They’ll be looking for you to be eloquent, and they’ll want to know how you’ve done in terms of meeting quotas in the past.

The employer will not expect you to be an expert on the subject; rather, they will place emphasis on your qualifying abilities.

That seems a little worrisome.

Simply conduct thorough research and ask thoughtful questions.

To be clear, you should be asking thoughtful questions at every stage of the procedure.

-Can you tell me about your vision for the sales organization for the next twelve months?

-Can you tell me what reasonable performance expectations I should have for the next 30 to 60 to 90 days?

Do you want to see this firm sold, or do you want it to go public through an initial public offering (IPO)?

-Can you tell me why you work here?

-Can you tell me about your company’s best sales philosophy?

Otherwise, does the product require modification in order for the sales staff to be truly successful?

Do you have any reservations about taking the plunge? It is not a “hard close,” but you will be able to tell if you are being promoted or demoted. Conclusion To summarize, in order to obtain a position in software sales, you need do the following:

  1. Possess transferrable sales abilities
  2. Be an emotionally savvy hustler who is driven by a desire to always improve oneself. Organize and enhance your social network accounts
  3. Make a name for yourself by asking insightful questions.

Really, if you can demonstrate the characteristics listed above, there isn’t much standing in your way, except from.well.actually being successful at selling. Keep in mind that software salesmen are compensated handsomely for a reason. The actual work itself is quite difficult and necessitates strong business acumen. That being said, keep in mind that you are interviewing for a sales position; therefore, handle the interview process as if it were a sales procedure. Treat the recruiting managers as though they are potential customers.

In the case of a prospect scheduling a call with a sales representative, the prospect is assessing the program, and the sales representative is analyzing the prospective customer.

If a firm is assessing you as a potential employee, you should be asking them excellent questions in order to evaluate them as well.

How to Break Into Tech Sales (and Stand Out From Other Applicants)

When Jacob Gebrewold applied for an open account executive position at Klue, he was well aware that the firm would not be interested in hiring someone like him – a non-technical person with no prior experience in the area. Despite the fact that he had five years of sales experience, a lack of technical expertise is frequently all that is required for a resume to fall to the bottom of the pile. Klue, on the other hand, was his ideal job. As a result, Gebrewold began picking the brains of numerous tech sales professionals on LinkedIn in order to have a better understanding of the sector and sales tactics.

  • He was well aware that he would have to outsell his competitors in order to get the post, and that is exactly what he did.
  • Before founding the sales bootcamp Prehired, Josh Jordan received thousands of emails from sales reps who had applied for tech sales roles but had not received a response from the company.
  • If you compare SaaS sales to other professions, there are often more stakeholders engaged, more intricate interactions, and more tools to learn and perfect than you would in other fields.
  • This was the primary thesis of my strategy.
  • According to Gebrewold, if a sales representative understands how to communicate value and customize their approach to different buyer profiles, they have the abilities to be successful in tech sales.

In order to break into the sector, it is necessary to grasp how those abilities are used in a technological environment, to acquire the most recent sales tactics, and to be a bit creative.

5 Tips For Breaking Into Tech Sales

  • Make connections with other technology salespeople to have a better understanding of the sector. Get to know their recommended books and sales tactics by doing a little research. Seek for mentors who are ready to guide you through the interview process. Treat the recruiting firm and its management as though they were a prospective customer. Investigate their staff, product, and objective, and utilize the knowledge you gather to ask questions and demonstrate your communication abilities. Become more multi-threaded inside the organization. Having a strong resume might assist protect you from getting rejected because of a lack of prior work experience. Find original ways to communicate your narrative and to demonstrate your abilities. Sending a video message or audio clip to the hiring manager can help you stand out from the competition.

What Is Tech Sales?

Opportunities in sales have increased in tandem with the growth of the technology industry. According to Built In’s website, there have been around 65,500 open sales positions listed since the beginning of 2021. It is third on the list of open positions, behind developer and operations positions. Furthermore, with an average pay of $95,897, it is a financially rewarding industry to work in. At its most basic level, technology sales often entails the sale of software as a service to enterprises.

Furthermore, because most software is offered on a subscription basis, there is a greater focus placed on assisting the consumer in continuing to derive value from the product over time.

Companies frequently depend on sales strategies such as solution selling, gap selling, and the challenger sale process, among others, to assist reps in creating value for the buyer and a sense of urgency for the transaction.

The tasks associated with these positions include cold contacting clients, sending emails, and responding to inbound leads (or customers who contact the company for additional information about a product), with the objective of qualifying customers and scheduling a meeting with the account executive.

Next there are customer service representatives such as account executives and customer success managers, who support current clients and make an effort to upsell them on more products and services.

What’s Different About Tech Sales?

In tandem with the growth of the technology industry, sales possibilities have grown in number and importance. About 65,500 open sales positions have been listed on Built In’s website since the beginning of 2021. Aside from developer positions and operations, it’s the third most frequent job offered. With an average pay of $95,897, it is also a rewarding sector to pursue if you have the necessary qualifications. A technical salesperson’s primary job function usually includes selling software as a service to other companies.

Furthermore, because most software is offered on a subscription basis, there is a greater focus placed on assisting the buyer in obtaining continued value from the product over time.

Companies frequently depend on sales strategies such as solution selling, gap selling, and the challenger sale process, among others, to assist reps in creating value for the customer and urgency for the purchase.

The tasks associated with these positions include cold contacting clients, sending emails, and responding to inbound leads (or customers who contact the company for additional information about a product), all with the purpose of qualifying customers and scheduling a meeting with the account executive.

Next there are customer service representatives such as account executives and customer success managers, who help current customers and make an effort to upsell them on new goods and services. Continue readingAre you familiar with these 11 common sales tactics?

Connect With Other Tech Sellers

As the technology business has grown, so have the prospects in the sales field. Since the beginning of 2021, around 65,500 open sales positions have been placed on Built In’s website. It ranks third on the list of open positions, after developer jobs and operations. Furthermore, with an average pay of $95,897, it is a rewarding sector to enter. A technical salesperson’s primary job function usually entails selling software as a service to other organizations. Instead of focusing on presenting a product, tech sales representatives assist customers in resolving their problems, therefore motivating them to acquire the product.

  • It is frequently a more intricate transaction that necessitates the establishment of connections with a variety of stakeholders inside a firm.
  • A sales development representative or a business development representative is the most common way for people to begin their careers in technology sales.
  • Account executives are responsible for doing product demonstrations and closing sales, as well as performing many of the same outreach responsibilities as a sales development representative (SDR).
  • Check out the rest of the articleDo you know these 11 common sales techniques?

Show You Can Listen and Communicate

When comparing tech sales to other sectors, the two most critical talents that tech managers seek for in a candidate are communication and listening. Tech sales is all about gaining an understanding of a customer’s problem and viewpoint, clarifying it for them, and then demonstrating how you can assist them in resolving their problem, as well as the value of your product. Even if a sales representative is unfamiliar with gap selling, if they can demonstrate their ability to communicate and listen, they will have a chance to land the position, according to Jordan.

Jordan advised that employees refresh their knowledge of the company’s objective, product, and personnel.

“It takes time and effort.” It demonstrates to me that they are eager to learn and that they are hungry.” Take the time during the interview to describe how you fit into the company’s vision and how you can contribute to the resolution of an issue related to the position you’re asking for, Jordan said.

When a candidate is able to do so, it demonstrates to the boss that they possess the fundamental abilities required to be successful in sales.

Taking the time to conduct the research and show that they care about the purpose of our firm and about myself and my staff was a wonderful gesture.” That distinguishes them from the rest.” Continue readingWhat Qualifies as a Successful Salesperson?

Get Creative

However, while there are variations between tech sales and other businesses, the two most critical talents that tech managers look for in a candidate are the same across all industries: communication and listening. Tech sales is all about gaining an understanding of a customer’s problem and viewpoint, clarifying it for them, and then demonstrating how you can assist them in resolving their problem, as well as the value of your product or service. The ability to speak and listen, even if a sales representative is unfamiliar with gap selling, will give them a chance to land the position, according to Jordan.

Jordan advised that employees refresh their knowledge of the company’s objective, its product, and its staff.

The effort is there.” The fact that they are ready to learn and hungry tells me a lot about them.

Questions such as how a fundraising round or the introduction of a new product will have an influence on the team’s growth should be sprinkled throughout the dialogue.

The effort is there.” They’ve demonstrated to me that they are eager to study and that they have a strong desire,” Jordan explained.

The fact that they are different does distinguish them.” Continue readingWhat Qualifies as a Successful Salesman?

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